MEET BLOCK SHOP
Block Shop is a textile company that marries the traditional Indian hand block printing process with a modern California aesthetic. Our products are a collaboration between sisters Hopie and Lily Stockman in Los Angeles and a family of printers and dyers in Bagru, Rajasthan. Our entire process is manual: we design on paper, print with wooden blocks, and dye in small batches – the same way it’s been done in India for more than three centuries. No two textiles are exactly alike.
Block Shop began as an art project in 2010. Lily, a visual artist, was studying painting in Jaipur when her search for the best natural dyes led her to the print shop of Viju, a fifth-generation master printer. After creating a series of unstructured paintings on cotton-silk fabric, Lily sent prototypes to her sister Hopie in California. Six months later, Hopie traveled to India to meet Viju's family and see the process for herself. The sisters formed a partnership with Viju and what is now Block Shop's cooperative of printers.
Our mission is to make heirloom textiles that have high social benefit and low environmental impact.
We are deeply committed to the future of hand block printing. Each year, Block Shop invests 5% of profits to build and implement community healthcare programs. Our first program provided primary care, eye care and cataract surgeries through a mobile clinic. In our second year, we installed water filters and tanks in the homes of our co-op members to help eliminate waterborne illness. Our next initiative will focus on women’s health. To date we've provided:
Hopie runs Block Shop fulltime in our Downtown Los Angeles studio, and is equal parts business operations and textile designer. She studied English literature and painting at Brown University. After five years working in investment consulting, she went to Harvard Business School with the goal of learning the building blocks for running a socially responsible business. Hopie lives in Venice Beach.
Lily is a visual artist and is Block Shop’s design and branding guru. After studying painting at Harvard, she moved to Jaipur for a painting apprenticeship in 2010. She received her MFA in studio art from NYU and was a teaching fellow at Harvard before moving to Los Angeles, where her paintings are represented by Gavlak Gallery. Lily splits her time between the Eastside of Los Angeles and Joshua Tree.
Yvette Yonan is our Studio & Operations Manager, and oversees Block Shop's inventory and fulfillment. She's probably the one answering your nice email. Yvette graduated with a bachelor's degree in neuroscience from California State University, Long Beach. She has a background in social enterprise and runs Remnant International, a nonprofit that empowers women in northern Uganda through trade. VIJU
Vijendra (Viju) Chhipa is a Master Printer and the foreman of Block Shop Textiles in Bagru. Born into a family of hand block printers, Viju brings his incredible wealth of knowledge to our production as our lead printer and head of the printing co-op.
Sonia Jain is the Community Manager in Bagru and brings with her a decade of experience working as an advocate for rural workers in northwestern India, with an emphasis on women's empowerment. Sonia oversees fair wages, quality control, business management, and all community initiatives for Block Shop Textiles. (Pictured here with Chehika, Viju's daughter and Block Shop's Bollywood dance star.)